General Mills is once again disinclined to comment; though, as their historical blog makes obvious, they don't mind using the Trix Rabbit for fun and games. Not only does it make for a yummy breakfast, but it can easily become puppy chow, as well as tasty peanut butter bars. The cereal started out with three different colors: Orangey orange, Lemony yellow, and Raspberry red. In an internal memo to Dancer Fitzgerald Sample employees, Stover wrote, "In a business where the only thing we have to sell are ideas, it is of first importance the credit is given where credit belongs — and Joe gets all the credit for this one.

Trix Cereal – A Sugary Cereal with a Mix of 6 Flavors Trix Cereal – A Sugary Cereal with a Mix of 6 Flavors

He would be discovered every time; the children would tell him 'Silly rabbit, Trix are for kids' and take back their cereal.But soon, the children come in and inform that silly rabbit of a certain tagline that stuck for good. Five new fruit shapes and colors were added over the years: Grapity purple (1984), [1] Lime green (1991), Wildberry blue (1998 – 2007), and Watermelon (1999). grams of fiber, 5 grams of protein, whole grains, fruits, and nuts—sugary, but still not a bad choice. There have been many s'mores cereals on the market over the years, but we have a soft spot for this one from the '80s.

Trix Rabbit - General Mills Celebrating 60 years of the Trix Rabbit - General Mills

If you've always loved Kellogg's Cornflakes or Cap' n Crunch, you probably were just as big of a fan of Mr. The rabbit’s inevitable failure consolidates the children’s humanity, implicitly identified with whiteness and consumerism. Corn Chex are higher sugar than other kinds of Chex, and corn may not be the best grain for your body, but they're still a decent choice. The Trix rabbit has also been referenced in Family Guy, in the episode 'Breaking Out Is Hard to Do', during an 'Asian Trix' advertisement where one among three Asian children tells an Asian version of the rabbit, 'Silly Rabbit, Trix are for kids!

A good amount of sugar and fat, not a lot of fiber or protein, and plenty of processed ingredients—not the healthiest pick. The 1980s gave us Nerds Cereal, and if you think making a cereal out of a tiny sour candy may not be a good idea, well, maybe you're right, but we loved this cereal anyway. The key to TRIX Cereal’s appeal is the colourful flavours and shapes plus the health benefits of vitamins and minerals such as calcium, zinc and B group of vitamins. The cereal originally used spherical cereal pieces, but in 1991 these were changed to puffed fruit-shaped pieces, presumably to avoid clashing with Berry Berry Kix when it was introduced in 1992.