CONS: Quite pricey, Shade selection is rather limited and differences in shades are quite significant The product comes in a tube with a pump that is quite easy to control. I use about 1 pump of product, which I find to be less than 1 pump from a normal bottle. However, if you prefer to use less, the pump is quite easy to control.

The IT Cosmetics CC Cream is a makeup base product that offers anti-aging and hydration skincare benefits as well as SPF50+ sunscreen protection. While it touts high coverage for makeup, I find that it is actually medium to full coverage, depending on how much product you use. I prefer to use less, and it evens out my skin and makes it look better but still very natural. If you want coverage, you’d have to layer it on. I’d also treat this as makeup, and use it after skincare and sunscreen. It isn’t drying, it feels comfortable, and it looks natural while making my skin look brighter. It just makes it look like my skin, just better and it seems to look better as the day wears on. I like this one, even if I’m still not sold on the idea of alphabet creams 😛

Reviews

Allure reached out to the brand for comment and IT Cosmetics says there's a reason for the limited range:

I have four shades to show you – Light, Light Medium, Neutral Tan and Tan: It Cosmetics CC Nude Glow Swatches – Light, Light-Medium, Neutral Tan, Tan It Cosmetics CC Nude Glow Swatches – Light, Light-Medium, Neutral Tan, Tan I was super excited to try this new launch from It Cosmetics because I have always loved their CC creams, especially the Original and the Illumination.

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I quite often use this CC Cream as my base makeup, because I find that it performs just as well as many of my liquid foundations, and feels comfortable. I don’t particularly notice any additional benefits, primarily because I rotate my foundations often and because, as I said, I don’t depend on this product for my skincare nor sunscreen protection. I wouldn’t recommend you do as well, but apparently, some people don’t like me saying that CC Cream shouldn’t be used as sunscreen – hey, do what you want! It’s your skin 😀 There isn’t very much difference in the before and after photos is there? Coverage isn’t high enough to cover up dark spots, but it is enough to even out the complexion and to make it look a touch better and brighter. As it says on the tube, it is my skin, but better.

But you know what? In this instance, I’m in full agreement with the hype over this product. Yes, ladies and gents, the hype is real! 🙂Infused with hydrolzed collagen, peptides, niacin, hyaluronic acid, antioxidants and vitamins, CC+ Cream Illumination reduces the appearnce of wrinkles, helps to cover redness, dark circles under eyes and minimises the appearnce of pores - and leaves your complexion with a radiant, supple, flawless-looking finish. It's truly your multi-tasking makeup must-have radiant complexion perfection! While I’ve since made my peace with BB Creams, I never understood CC Creams. I suppose I tried too hard to understand them, when I should have just treated them all as makeup! It’d be much easier getting my head around them then 😛 My Review of It Cosmetics CC Nude Glow It Cosmetics CC Nude Glow Lightweight Foundation + Glow Serum SPF 40 Peptides: Help reduce the appearance of wrinkles and support natural collagen for the look of smoother, firmer skin.

It Cosmetics typically use a physical SPF of 50 in their CC creams, however, Nude Glow uses a chemical sunscreen of 40, for it’s clear quality. Aqua / Water / Eau, Glycerin, Homosalate, Octocrylene, Caprylyl Methicone, Ethylhexyl Salicylate, Dimethicone, Butyloctyl Salicylate, Cetyl Peg/Ppg-10/1 Dimethicone, Niacinamide, Propanediol, Dimethicone/Peg-10/15 Crosspolymer, Synthetic Fluorphlogopite, Phenoxyethanol, Sodium Chloride, Butylene Glycol, Trimethylsiloxysilicate, Disteardimonium Hectorite, Disodium Stearoyl Glutamate, Parfum / Fragrance, Chlorphenesin, Caprylyl Glycol, Snail Secretion Filtrate, Silica Silylate, Trisodium Ethylenediamine Disuccinate, Limonene, Simethicone, Maltodextrin, Aluminum Hydroxide, Adenosine, Ethyl Hexanediol, Dipropylene Glycol, Sodium Hyaluronate, Citral, Linalool, Sodium Citrate, Camellia Sinensis Leaf Extract, Tocopherol. Once there are more sample shades available, I’d be interested to try the Fair-Light and Fair shades. The only other CC Cream that’s impressed me is the one from Bourjois. So, if you are on a budget, consider that one instead. This one, albeit a good product, is pretty pricey.

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Considering that it’s a light coverage, it actually lasted really well on my skin. I didn’t set it at all, and I have to say, it still looked pretty even by the end of the day. If I wanted more of a makeup look, I’d set it with either the By Terry Pressed Powder, or the Charlotte Tilbury Powder, and I think it would last even longer.