a b " 'Hot Wheels' turns 50: How much do you know about the famous toy cars?". FOX 9. May 16, 2018. Archived from the original on July 22, 2019 . Retrieved 30 January 2018. Since the year 2008, Hot Wheels cars have had a code stamped or printed on the base. This is a "base code". This base code can be used to identify exactly when an individual car was produced in the Hot Wheels factory. The code begins with a letter, followed by a two-digit number. The letter for the year 2018 was "L". The letter is then followed by two numbers, which represent the week of that particular year the car was manufactured. For example, a car with the date stamp of "L42" was produced on the forty-second week of 2018. a b "Big Machine Racing to honor legendary racer Dan Gurney at Darlington". Big Machine Records (Press release). April 13, 2021 . Retrieved April 13, 2021. Beam, Jennifer. "Hot Wheels: Jetz - Review". AllGame. Archived from the original on 2014-11-15 . Retrieved 2016-09-27. On June 17, 2011, it was announced that Legendary Pictures was developing a film based on Hot Wheels due to the success of Fast Five by developing an edgier film. [39] On July 10, 2013, Simon Crane and Juan Carlos Fresnadillo were named as the frontrunners to direct the film, with Art Marcum and Matt Holloway writing the film, intended to be more Mission: Impossible than The Fast and the Furious. [40] On September 28, 2016, Justin Lin signed on to direct the film, which will be produced through his production company Perfect Storm Entertainment. [41] [42] On August 1, 2017, Lin revealed that the film was still in development. [43] It was speculated that the film would be released as a computer animated direct sequel to 2003's Hot Wheels: World Race and will be receive additional animation development from Playground Games who collaborated with Mattel in 2017 to create the Forza Horizon 3: Hot Wheels video game. [44] However the option expired and returned to Mattel. [45]

General Motors also released a special Chevrolet Camaro Hot Wheels Edition, which was a blue convertible that offered various Hot-Wheels-themed decorations throughout the car. Hot Wheels: World's Best Driver (2013), released for iOS, Nintendo 3DS, Microsoft Windows, PlayStation 3, Wii U, and Xbox 360. [74] [75] [76] Through the years, Hot Wheels cars have been collected mostly by children. However, since the late 1990s, there has been an increase in the number of adult collectors. Mattel estimates that 41 million children grew up playing with the toys, the average collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 cars. Most believe the collecting craze started with the Treasure Hunts in 1995. Mike Strauss has been called the father of Hot Wheels collecting; he has organized two collectors' events each year in some form since 1986. The first event was the Annual Hot Wheels Collectors Convention, normally held each year in the fall. The convention occurred in various locations around the country until 2001, when the first Annual Hot Wheels Collectors Nationals was put together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate among cities outside of California during the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the first to unite collectors all over the world. He also writes Tomart's Price Guide To Hot Wheels, a book listing history, car descriptions and values, which is used by almost every collector to learn more about the hobby and their collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter. D'Alessandro, Anthony (January 23, 2023). " 'Hot Wheels': Mattel-Warner Bros-Bad Robot Pic Revving Up With Scribes Dalton Leeb & Nicholas Jacobson-Larson". Deadline Hollywood. Topel, Fred (August 1, 2017). "Justin Lin Will Make an Indie Movie Before 'Space Jam 2' and 'Hot Wheels' ". /Film.

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On February 18, 2021, the Hot Wheels Mars Perseverance Rover was released; a die-cast scale model latest vehicle in its Space mini-collections inspired by the NASA-launched Perseverance rover. [21] Hot Wheels Legends Tour - THE FINALE! - Hosted by Jay Leno, Snoop Dogg and more..." YouTube. YouTube . Retrieved 14 November 2020.

Hot Wheels also in the early 1990s introduced a series known as the California Customs. A line of cars that had a California theme. Bedigian, Louis (2006-12-18). "Hot Wheels: All Out Review". GameZone. Archived from the original on 2007-12-02. Von Bogart, Angelo (August 31, 2009). Hot Wheels Classic Redline Era: Hot Wheels - Birth of the Redline. Krause Publications. ISBN 978-1440221705. And last but not least, the RLC will offer a version of Ryu’s personal Acura NSX. Ryu customized his car after an obscure Suzuka Circuit pace car. To honor his memory, the Hot Wheels design team pulled out all the stops, giving the NSX working lights. Activated by pushing down on the spoiler, the lights cycle through multiple patterns such as all-on and alternating flashing. Incredibly, the car even has an interior, though a slightly shallower one the standard to accommodate the electronics for the lights. In 1999, Hot Wheels partnered with five Formula One teams to manufacture scale model Formula One cars. [54] In 2016, Hot Wheels opened the Race to Win exhibit at The Children's Museum of Indianapolis to promote the 100th Indianapolis 500. [55]

Watch in awe as Hot Wheels Colour Shifters change colours right before your eyes! Just dip them into warm water for a colour change and you can revert the change with icy water - an endless cycle of transforming fun. Hot Wheels is an American brand of scale model cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. [2] It was the primary competitor of Matchbox until Mattel bought Matchbox owner Tyco Toys in 1997. saw the release of 247 cars, beginning with the 2012 New Car Series which includes the Lamborghini Aventador, Ford Mustang Boss 302 Laguna Seca, KITT from Knight Rider, and the ever-popular Scooby-Doo Mystery Machine. 2012 also saw the release of two vehicles from the Angry Birds video game franchise, consisting of the Red Bird and the green Minion Pig. Hot Wheels: World Race (2003), released for the Game Boy Advance, Microsoft Windows, Nintendo GameCube, and PlayStation 2.

Kraus, Stephanie (2013-12-06). "Hot Wheels: World's Best Driver". Time for Kids . Retrieved 2016-10-08. Before 2013, all 12 Treasure Hunt cars of a year were released in both regular and super versions. In 2012, Super Treasure Hunts came with special paint and wheels, but with series designation on the card. However, the regular T-hunts retained a special T-Hunt series card. Mattel stopped using special cards for all Treasure Hunts in 2013. Some U.S. releases in 2014 had the phrase "This symbol on the vehicle lets you know it is hard to find and highly collectible". However, in 2016, this was changed to "Congratulations! This symbol means you just found a collectable treasure-hunt car!". This would be under a silver flame logo on the card for T-Hunts. In 2015, Supers featured a gold logo on the card. Generally, Hot Wheels has targeted both kids and adults with the T-Hunt series, focusing more on the adult collecting market with Supers. Slead, Evan (8 June 2016). "Hot Wheels unveil Beatles' 'Yellow Submarine' 50th anniversary collection". Entertainment Weekly. Archived from the original on 10 June 2016 . Retrieved 12 July 2017.

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In 2016, Hot Wheels started a new line of Collector's models, in a line called Car Culture. Car Culture is Hot Wheels' line of Premium 1:64 models with metal bodies and bases, two-piece wheels with rubber tires, and more detailed decorations. Intended for adult collectors primarily, these models retail for roughly 6-7 times the cost of a mainstream 1:64 Hot Wheels model. These cars retail for over three times the retail price of a "basic" car, and are produced in significantly fewer numbers. Ekberg, Brian (26 April 2017). "Forza Horizon 3 Hot Wheels". Forza Motorsport. Microsoft . Retrieved 26 April 2017. Edward, Kyle (December 9, 2019). "Small Cars, Big Dreams: '57 Nash Metropolitan Wins Hot Wheels Legends Tour to Become Next Die-cast Collectible". Forbes . Retrieved 5 November 2020. Hot Wheels Open World (2021), a game developed by Gamefam on video game platform Roblox. It was released on Android, iOS/ iPadOS, Microsoft Windows, MacOS and Xbox One. [85] Carlos Contreras Makes NASCAR History". Motorsport.com. February 2, 2000 . Retrieved December 12, 2016.

In 2008, all the series and vehicles were relatively similar to 2007's cars. approximately 180 to 200 new vehicles were released. In 2011, Sizzlers have been re-released as Cars 2 characters, and were sold at Target stores. This line was called Charge Ups and released under the Mattel brand name but not as part of the Hot Wheels line.On October 4, 2018, Hot Wheels filed a new trademark for the motto it's not the same without the flame. In 2019, a seal was added in the bottom left corner of the blister card with the motto. [20]